A company who displays ads does not respect your right to choose whether you want to see ads. They don't give a fuck, they'll just keep displaying them. So to that, I say fuck them, I won't respect their right to display ads in my face.
Adblockers are our only stand against them, unless you know webdev and networking so you can write something that bypasses anti-adblock popups or just doesn't load the script at all.