Generate revenue by having businesses claim their listing You should always be looking for ways to monetize your site. One of the most effective ways to do that is to create a simple way for business owners to claim their listing. A verified listing will allow them to edit their data and keep it fresh and relevant.
Help businesses distinguish themeslves in results A verified listing badge ensures site visitors your businesses' information is up to date, accurate, and relevant. A claimed listing ensures only you, the business owner, can update that listing.