Need your guys opinion on my logo

I don't like the shape at all, the font the colors chosen, after that it's just my opinion

Like others have mentioned I have to agree I think number 2 is the way to go.

First of all, your logos are fantastic; easy to understand what the brand is all about and full of detail. However, the latter part is letting you down.

Logos are your brand identity, and with that being said, you need a logo that works across the board; on your website, on your business cards, etc. Logos need to be identifiable even when they are small. This is the whole reason why Apple decided to take a "bite" out of their Apple logo, so that when it's scaled small, it's easy to tell it's still an apple.

Your logos contain so much detail, and when your logos are small, will people be able to understand what it is? I'm not saying you should discard them, you should definitely keep them for your main headings and business cards, but you should think about making something easily identifiable. Maybe take the basic shape, or even stylize a couple of letters from your brand name as an acronym.

Just my 2 cents.

Oh, and I like the 1st one the best. It's more simple than the second and looks more like a logo than an actual picture.

Option one for me less clutter with a more minimalistic approach

06-02-2020, 10:48 AM

rs0050200 Wrote: In my opnion, option 2 looks better. In option 1, the isometric version of the engine doesnt look so good with 2D text.

I agree with you also make the background transparent if needed

they both look great but i prefer the second one more in my opinion

Option 2 looks better, however, I'd suggest finding a foundry or slab font style and give it some weathering effects to give it that vintage feel.

Also, do not put since. Go along with the vintage theme and stick with EST. I would also pull in the quality service tags closer to the engine.

Make the whole thing feel a but more tight. Put a circle behind the logo and use it as a guide and not go outside of it. Will make the logo feel more refined and "professional".

i think i like the first one more though, might be contrary to some others opinions

This is perfect. It looks professional and super clean. Looks like something you could print on a shirt haha

Option 2 works well. Option 1 is good but given your layout as stated by others, Option 2 is probably the best. Great logos though